Tag: releases

Cross-browser support implications for CRM developers and users
Soon the R8 update of Microsoft Dynamics CRM will be upon us and the application will officially open up to browsers other than Internet Explorer. What this means is CRM will also be accessible through different devices than just Windows PC’s: Macs, Linux machines, iPads and other tablets. Exciting times for all CRM geeks around the world, myself included, which is why I already wrote some of my thoughts on the topic after the Q2 2012 Service Update contents was revealed (see the post “To the eXtreme, part 2: The future of the web caught up with IE and Dynamics CRM”).

More supported browsers & devices will inevitably mean more work for CRM developers, as testing your application on IE alone will no longer be enough. As we get closer to R8 go-live before the end of Q2, the need for more detailed information on the practical implications is surely growing. Luckily XRM Virtual had managed to get Karun Krishna from Microsoft to give a webinar on the topic of cross-browser development on May 1st. The Live Meeting recording is now available for viewing at the XRM Virtual site. Apparently also Karun’s slides were shared during the live session, but since the recording didn’t contain them, I decided to write down a few notes of mine from the contents of the presentation.

First up is the detailed browser support matrix seen below, which expands the list previously provided in the R8 release preview guide. Included are new yellow boxes for Internet Explorer 10 on Windows 7 and Windows 8, which indicate a “supported but not full fidelity” user experience for Dynamics CRM. Also the Firefox support on Mac OS X appears to have fallen onto this level where some display/functionality bugs will exist.

In his presentation, Karun explained that while the CRM team tried to use HTML5 compliant techniques wherever possible, there were still some areas where an alternative approach had to be used in order to replicate the existing Dynamics CRM functionality across non-IE browsers. Any IE specific APIs have been removed, but as the w3C standards are still evolving, there isn’t necessarily always one single right way to implement a specific functionality in the cross-browser world. Therefore a feature detection approach for checking for browser capability differences is recommended over developing for any specific browser version. The webinar included examples and best practices on API’s and XML processing, so be sure to view the recording for details.

It was announced already earlier that using browsers other than Internet Explorer for the administration and customization menus of Dynamics CRM would not be supported. Sorry guys, you’ll still need to boot into Windows on your MacBook if you intend to do any customization work. Some additional information was now provided on features that will not be supported on other browsers than IE. These include:
- Workplace calendar
- Services (scheduling) and service calendar
- Editors for workflows and dialogs
- Lync based presence information
One thing to note is that the old crmForm object API from CRM 4.0 days will continue to work only for Internet Explorer. Therefore if you have any scripts in place that have not been updated to use the Xrm.Page methods, these won’t work for users on Chrome, Safari or Firefox.

Finally, while iPad 2 support with iOS 5 is provided, it’s important to note that this is simply the support for usage through Safari browser, not a dedicated application optimized for the tablet environment. For the premium UX you’ll need to acquire/subscribe to an add-on app like the Microsoft Dynamics CRM Mobile for iPad, of which you can view screenshots in this post. The browser experience on an iPad 2 will have the following known limitations/issues:
- No popus. Since Dynamics CRM by default opens a wealth of windows and dialogs, this doesn’t match well with the “flat” UI’s of tablet apps.
- Touch events compared to mouse events will cause some lack of functionality (no right click, double click)
- iFrame scroll bars may be missing.
- Window closing has issues due to a focus related bug in the .close API
- No Silverlight. Well, no surprise there…
Edit 9.5.2012: The long awaited R8 release for Microsoft Dynamics CRM 2011 is now available as a beta version! PartnerSource login is required for the beta program sign-up and download (CustomerSource might also work) at http://bit.ly/crmr8beta. If you want to test your Dynamics CRM solutions in a cross-browser environment (Safari, Chrome, Firefox) before the official release of Update Rollup 9, then this is the program for you. Please note that the beta version of R8 will not support an upgrade to the final version of R8, so you should apply it to a dedicated test environment only.
May 2, 2012
To the eXtreme, part 2: The future of the web caught up with IE and Dynamics CRM

One great thing about Microsoft Dynamics CRM as a business application platform has been that it’s modern enough to have been born into the browser window from day one. With no legacy from the pre-web era, the product has been able to stay relevant with no major disruptions in the client side development and also supported the eventual move of the server side functionality to the data centers in the cloud.

Internet Explorer market share peaked in 2003, when 95% of all Internet usage was on IE. Coincidentally, Microsoft CRM 1.0 was released in January 2003. At the time, providing support for any other browser than your in-house product would have certainly sounded like a requirement you could de-prioritize. Today Internet Explorer commands a market share of less than 40%. There are now more iPads sold than any brand of desktop PCs combined. If that doesn’t signal the move to a post-PC era, I don’t know what does. If you’d be a company manufacturing an IE only product for PCs in the year 2012, you could soon be out of business.

This is a fate Microsoft intends to avoid, which is why the cross-browser support for Microsoft Dynamics CRM was officially announced in the Q2 2012 Service Update release preview guide, released at the beginning of Extreme CRM 2012 conference in Berlin. We had already seen the promise of non-IE browser clients for Dynamics CRM presented in Microsoft’s May 2011 Statement of Direction and now we finally have details about what to expect in Dynamics CRM R8 release exactly one year later. As with my previous post on mobile CRM, I won’t rephrase all the content of the official announcement but I’ll rather try and reflect on the topic with some personal observations and thoughts.

There’s Supported and then there’s “supported”

If you’ve glanced at the table of supported browser and OS combinations, you’ll have noticed that Microsoft does not guarantee support on every browser out there on every operating system. This is not too surprising, as any web application developer surely knows what a nightmare the differences in interpretation of web standards between various browsers can be for application development and testing. In the words of Craig Dewar (Director of Product Management for MSDYNCRM), browser testing is a “gigantic effort” for Microsoft, which is why official support is not all encompassing.

Just because a browser or OS is not listed in Microsoft’s documentation as supported, doesn’t mean Dynamics CRM won’t work on it. So, even though there are no supported options for using Microsoft Dynamics CRM on Linux, you might not notice any problems if you access it with Firefox on Ubuntu. In fact, Craig mentioned in his keynote at Extreme CRM 2012 Berlin that even if you’re using a client that’s not officially supported, Microsoft will allow you to open support tickets on issues that are not specific to the browser/OS combination you’re running. I guess you’ll just want to have at least one Win/IE or Mac/Safari device around to make sure you can reproduce the issue when dealing with Microsoft Support representatives.

“Macbooks for everyone!”

In case you’ve been drooling over the cool Apple hardware that all the opinion leaders seem to carry with them these days, the future does indeed look brighter for people working on/with Dynamics CRM. Before you jump head first into the OSX & iOS world and format all your Windows partitions, it’s important to remember that what Microsoft is talking about here is just the browser client support for CRM end users.

While you can get Microsoft Office for OSX and run Outlook on you Mac, what you can’t do is use the Microsoft Dynamics CRM for Outlook client. This means you can’t track emails to CRM, synchronize your calendar appointments between Outlook and CRM, get CRM task and call reminders from your Outlook, synchronize your contacts from CRM to Outlook to your iPhone, or have any offline support for CRM data and application functionality when your Macbook doesn’t have WiFi or 3G data connectivity. All in all, you lose quite a bit of that seamless productivity tools magic that Dynamics CRM promises to deliver for all Windows users. I haven’t seen any announcements about a CRM Outlook client for Mac, so it’s pretty safe to assume that we won’t see one released for the Outlook 2011 for Mac version currently available.

OK, so how about the support of Apple’s mobile devices then? It says Dynamics CRM will run on iPad 2 with iOS 5.x, so that should at least deliver the full flavor of the browser experience on a tablet, right? Well, the problem is you might get more than you bargained for in that deal, since (as far as I’m aware of) the browser client will look and work exactly the same on all supported platforms and devices. If you’ve ever tried running the Dynamics CRM web client on a Windows 7 tablet, you’ll know that simply replacing the mouse cursor with your index finger will not magically “touchify” the user experience. What works nicely on a 24″ screen with mouse & keyboard input may not scale/transform into the tablet environment of 10″ screens and touch UI. If you’ve used a remote desktop app on your iPad, then I’d imagine this is pretty much what you can expect from a browser client on an iPad. Unless you go for the $30 per month subscription of Microsoft Dynamics CRM Mobile app or purchase a perpetual license from CWR Mobility, TenDigits or other ISV’s that develop mobile clients optimized specifically for the touch UI. The same goes for Android tablets, only with the exception that the browser client falls into the “not officially supported” territory.

Finally, if you’re not only using Dynamics CRM but also administering or customizing it, I’ve read that you’ll still need Internet Explorer in order to access these areas in the web client.

‘Reimagining’ Windows, should we also reimagine Dynamics CRM?

It’s important to note that the web client coming out in Q2 2012 is not a HTML5 product, rather it’s a trimmed version of the previous IE only client with removed dependencies on Microsoft’s proprietary extensions that only IE supports (.htc files etc.). The future is not here yet, but there is little doubt on the direction Microsoft is heading towards, with the upcoming WinRT framework and the big push for HTML, Javascript and CSS as the foundation for future Windows apps.

Which brings us to Silverlight. It’s been widely speculated that Silverlight 5 released at the end of 2011 will be the last of it’s kind, the end of the road. Porting existing Silverlight apps to run on Win RT is said to be easy, which should naturally be in the interest of Microsoft to ensure. As I’m not a developer, I’m looking at the discussion more from the point of view of someone who needs to examine all the available technologies out there, evaluate how they fit together and build a working business solution out of them. From this perspective, there are some concerns regarding Silverlight that very much affect Dynamics CRM users as well.

While Dynamics CRM might work on a browser/OS combination that is not officially supported, the game is different if you’re using Silverlight web parts in your CRM. If a Silverlight plugin is not available for the client, it will not work, period. This includes combinations such as Chrome/OSX, any machine running Linux and most notably the iPad. Ok, so what about making the same UI with a different technology, like HTML, Javascript and CSS? In theory everything should work on every platform in this case. You’re free to draw your conclusions on which approach is better for starting your next Dynamics CRM add-on project.

Looking further ahead to Windows 8, we’ve already received the announcement that there will actually be a completely different edition of the operating system, called Windows On ARM (WOA), that will the basis for building always on, always connected, low power consumption devices to rival the iPad. The Internet Explorer 10 browser on WOA will not allow any plug-ins whatsoever, be it Flash or Silverlight. Furthermore, the Office 15 package that is available for WOA tablets will include only Word, Excel, PowerPoint and OneNote, but not Outlook. By now you should have figured out that the Microsoft Dynamics CRM experience on WOA will need to be quite different from what we have on Windows 7 today.

If there will not be Outlook on the “real” Windows tablets, what does the future hold for the CRM Outlook client? I previously wrote about the legacy of Outlook and how it will be increasingly more difficult to carry all that legacy when moving to the Post-PC era of iPad-esque devices for every knowledge worker. By the looks of things, Outlook could possibly get split into Metro Mail, Contacts and Calendar apps. If this happens, then it’s easy to envision a separate Dynamics CRM Metro app sitting alongside them, integrating into all the other installed apps through a simple share contract. After all, isn’t that the way it should really be? Link contacts/friends/followers from any social network app to CRM contacts, track any type of status update/post/tweet from the same app as a custom activity type into your CRM database. There’s no reason why customer relationship management tasks should be any more complex or inflexible than that.

It’s great to have Dynamics CRM available soon on (almost) any browser. Still, if Microsoft truly is reimagining Windows the way they claim to be and if their business customers buy into their new story, perhaps running Dynamics CRM on Safari won’t seem all that exciting anymore this time next year.

February 12, 2012
To the eXtreme: thoughts on Dynamics CRM Mobile
This is my first post on news and gossip that the eXtreme CRM 2012 Berlin conference brought to us. As there’s so many posts out there already that review the contents of the Q2 2012 Service Update (aka Dynamics CRM R8), I’m going to try and reflect on the topics based on my own observations and questions that these latest announcements have brought up. The first stop is mobile CRM.

Every consultant knows that Microsoft’s initial offering, the Dynamics CRM Mobile Express client, wasn’t really something you wanted to draw the customers’ attention to. It was just barely good enough to tick the feature box of “yes, we have mobile CRM”. On a non-touch smartphone like the popular business products from Nokia or RIM the user experience might have matched the native apps and device capabilities, but in the age of the iPhone this wasn’t at all what the users had come to expect from their mobile apps.

When Microsoft released the new Windows Phone 7 client application in CRM R7 release (2011 Q4 Service Update), we saw a glimpse of a brighter mobile future, but there was still hardly reason for true celebration. Ok, so we had a mobile optimized client now available, but it had it’s issues:
- Only available for one niche (yet growing) smartphone platform
- No ability to create or update any CRM records (except Activity Feed posts)
- No offline support
The path towards a credible mobile offering would have been quite long for Microsoft to walk all on its own. Therefore it wasn’t really a surprise that they chose to team up with an existing partner and rebrand their mobile applications and services to the new “CRM Anywhere” solution (which is still officially called Microsoft Dynamics CRM Mobile). Out of all the possible mobile CRM ISV’s out there, their partner of choice turned out to be CWR Mobility.

This could of course be seen as a big blow to the other Dynamics CRM mobile ISV’s, who now have to compete against Microsoft’s own offering. However, in the long term this may actually be a positive turn of events for the whole ecosystem. The fact that there will be an official mobile app available from Microsoft to all the major smartphone platforms will surely drive up customer awareness as well as interest towards the possible use cases for “CRM on the road”.

Considering how much talk there’s been around the mobile use of CRM applications in the past few years, in my opinion we haven’t yet seen it really bloom the way many of us would have expected it to. I think one of the reasons is that mobile CRM has often been considered mainly as “CRM lite” that offers a subset of the features the full application delivers, for those awkward moments when your “CRM full” is not available to you. If mobile CRM is an optional feature that does not tie into the processes you absolutely need to execute, how likely is it that companies will choose to invest in such an additional cost factor? Ben Mitchell from TenDigits said it really well in his presentation:

“You’ve got a perfectly working address book on your phone already. If that’s all you’re trying to replace with mobile CRM, it’s always going to be too expensive. Always attach the price of a mobile CRM solution to the business value the customer is trying to achieve by deploying the solution. Mobile functionality pricing must be delivered in the context of business objectives, not just as a last minute addition to the quotation.”

Mobile CRM is like Social CRM in this sense: companies know why they need to embrace it sooner or later, but they’re still having difficulties in articulating exactly how they plan to go about it. As the limitations of available software are quickly fading away, the focus on real life use cases must rise on top. No, mobile CRM isn’t just about replicating the desktop experience on a smaller device. It must support the mode of working in infrequent bursts and dealing with specific scenarios, such as order entry or survey answer recording while the user is at the customer’s site. The UI needs to be optimized for the process in question, not just equipped with big icons to be poked with your fingers. Whether it’s going to be packaged apps like the Microsoft Dynamics CRM Mobile growing beyond their current feature sets in customizability, platforms like the Resco Mobile CRM Studio gaining popularity as the basis for mobile app development, or even a future release of a HTML5 compliant version of the core Dynamics CRM browser app stealing the show with responsive web design, the playing field for a true CRM Anywhere solution that takes the “mobile first” thinking into everyday practice still looks wide open to me.

One interesting thing to keep an eye on is what’s going to happen to the Microsoft developed Windows Phone 7 CRM client. The R8 release preview guide states that there will not yet be offline functionality available for Windows Phone devices when the new service launches. This means that Microsoft Dynamics CRM will initially work better on pretty much any other mobile platforms compared to Microsoft Windows Phone 7 (doh!). I’m assuming that the current client version will receive some minor feature updates (new Activity Feeds filters etc.) but a full integration into the CWR Mobile platform will take more time. I’ve noticed in some occasions the WP7 client has actually been referred to as the “Activity Feeds Mobile App”, but I’m not sure if Microsoft could get away with renaming product X to product Y, then launching a new product X and charging extra money for it.

This leads us to the pricing model. Whereas the Windows Phone 7 client is a free download from the Marketplace, the CWR clients are based on a subscription fee. A company who buys licenses for Dynamics CRM, be it on-premises or CRM Online, will not receive any mobile client functionality as a part of the core product. Microsoft Dynamics CRM Mobile will therefore remain as an add-on that customers must purchase licenses for separately. Considering the price is $30 per user per month, compared to the base product price of CRM Online of $44, this means in many cases not all CRM users will be given mobile client licenses. Or perhaps they’ll just be given a midprice Windows Phone device, such as the Nokia Lumia 710, and access to the free WP7 version of Dynamics CRM Mobile. With a number of Dynamics CRM apps already out there in iOS and Android marketplaces that any user can purchase for themselves and point it to a CRM Online or IFD organization, I’m not even sure companies can effectively standardize on a single official mobile app anymore, thanks to the BYOD culture and shadow IT.

The official Microsoft Dynamics CRM Mobile service won’t be able to match the 40 markets / 41 languages level of the core CRM product, as it will initially be available only in 24 markets and 10 languages. The explanation offered by Microsoft was that there are such regulatory limitations for mobile services in many markets that they simply can’t roll out their mobile CRM offering as quickly as a cloud app like CRM Online. We’ll see how fast they can catch up and bring the service to markets like Finland. It will also be interesting to see whether the initial unavailability will simply mean the lack of local languages or if MS will actually not offer the mobile app for download at all in these tier 2 regions’ marketplaces. I sure hope it won’t be the latter option, even if it would mean I’d have to temporarily return from WP7 to Android for doing proper presales demos of the new mobile service with offline capability. The sacrifices one needs to make for the love of CRM… 😉
February 9, 2012
Activity Feeds are here, so “What’s New” in CRM then?

It’s been nine months since Microsoft Dynamics CRM 2011 was released. Given the large number of new features and functionality included in the new version, I’m sure many organizations have been able to keep themselves busy with thinking about how to leverage all of them. Anyway, the time is now upon us when we see the first true deliverable from the new agile development path that the Dynamics CRM product development team has adopted. The “Q4 2011 Service Update”, “November Service Update” or “CRM Online R7”, however you like to call it, gives a taste of things to come, as new features and improvements are now introduced bi-annually instead of a big bang release every 2-3 years.

There’s lots of neat things included in the update, such as multi-category charts, user access auditing, lookup and date fields for dialogs, ignoring null values and inactive records in duplicate detection rules etc. Have no doubt, though, this release will be remembered from the Activity Feeds, so let’s proceed straight to them.

More than just an accelerator for CRM

Microsoft has split the delivery method of the Activity Feeds functionality into two tiers. The platform level changes are delivered with Update Rollup 4, which brings us a selection of new default entities, such as the feed Post. These will provide the building blocks not only for the visible Activity Feeds released now but also web services API enhancements, which are covered in the 5.0.7 update of the SDK.

The Update Rollups can nowadays be considered pretty much as “business as usual” hotfixes like the ones released for other Microsoft products, both on server and client side, as they are delivered through the common Microsoft Update mechanism. Testing and planning for the Rollups is of course very much recommended still, as significant changes can be included in them, and yes, they do occasionally break compatibility between versions. Furthermore, the Update Rollup 5 required for Activity Feeds to function cannot be uninstalled if things go wrong.

Anyway, unlike the hotfixes that can be expected to be installed on almost all CRM environments, the Activity Feeds user interface components will probably remain missing from many instances. Why? Because there is no automatic delivery method for them, unless you are using a CRM Online environment that has been provisioned after the R7 release became available. You see, Activity Feeds still are kind of like an accelerator package, as the solution file will need to be downloaded from the Dynamics Marketplace and installed by the system administrator.

Not even installing the solution file and publishing the customizations is enough – you still need to configure them. The menu item for “What’s New” will appear in the UI after the solution installation, but none of the entities in your CRM have yet been enabled for Activity Feed posts. To do this, you’ll need to navigate to Settings and go to Activity Feeds Configuration menu. Create a new Post Configuration record for each entity that you wish to relate posts to. The configuration UI of the solution is not too nice, as you’ll actually need to use the logical name of the entity rather than the display name. So, to enable the new functionality for the user entity (which is the very first thing you must do!) is enter the value “systemuser” and click save. Make sure you check the box for “enable walls for this type of record form” and don’t forget to publish the entity’s customizations after clicking on save.

What’s a “wall”? If you’re on Facebook (and who isn’t), you’ll know this refers to the place where the posts related to a user will be displayed in a descending chronological order. Now, in CRM it’s not only users that can have walls, but any entity for which you have created a Post Configuration entry for. Even your custom entities, like “project” or “event” can be set to have their own Wall. However, bare in mind that not all the system entities are supported for the Activity Feeds functionality, so you can’t have a discussion related to, say, competitor or product records (which kind of sucks, as those are some very common topics for employee discussion around the water cooler, but guess you’ll still need to get away from your desk every now & then). For a complete list of supported system entities, see this page on the SDK.

As you can see from the image above, the wall is actually a web part that is presented on a new tab, that is located before the first default tab (general). The tab will be collapsed by default and the form actually scrolls to the general tab right after the form script is loaded, so a user may not notice anything new on the form. However, if you click on the anchor on the left side navigation, the Record Wall will be revealed in all its glory. Here the user will have the option of adding the record into his list of followed CRM records, see who else is following it, and of course post an update on the wall. (By the way: if you have multiple forms per entity, you’ll need to add the Record Wall web parts manually, by following these instructions.)

There’s also a Personal Wall that shows the user all the content from followed records, and that’s the first entry visible on the updated sitemap for Workplace. What’s really nice is that you have a link right after the “What’s New” header, which will allow you to pop up the wall in a new window. This way you can have the feed view quickly available for you at any time, no matter with which CRM entities you are currently working on in the main application window.

Furthermore, every user has a User Record Wall, which would be identical to the concept of a Facebook profile page. Sorry, no timeline design available here yet!

Not just for mindless chatter: business logic for Auto Posts

If all that Activity Feeds provided was the ability to chat with your colleagues or manually post updates related to records, then it would have a tough time competing with established enterprise microblogging apps like Yammer. Luckily the Dynamics CRM platform can offer much more than that. By allowing certain events related to CRM records to generate content for the Activity Feeds the system can actually serve as a tool that removes the need for you to email information about business events or type updates into a microblogging app. A traditional way to demonstrate the CRM workflows has been to create email alerts on closed opportunities, but now you can reduce the clutter in your inbox by moving these into the right context (opportunity form) with the ability for users to comment and see others’ comments. (more…)

October 26, 2011
More agile direction for Dynamics CRM future product releases
During Convergence 2011 Atlanta we already heard the first pieces of news about an upcoming change in the release cycle of Microsoft Dynamics CRM product versions. Now we have the updated Statement of Direction May 2011 whitepaper in our hands and it lays out a roadmap for more rapid delivery of new features into both CRM Online as well as on-premises and partner hosted instances.

What has now been labelled as the agile release model for Microsoft Dynamics CRM will mean that an update/upgrade to the core platform will become available every six months. Contrast that to the previous 2-3 years in between major releases and you can see it’s no minor readjustment but rather a whole new way from the Microsoft Dynamics team to deliver products to the business users.

Funnily enough, the SoD whitepaper claims that CRM 2011 is the fifth major release of the product. While it goes by the 5.0 version number, I guess some of the folks in Redmond have already forgotten that there never was a CRM 2.0 realease, rather we saw the version number incremented from 1.2 to 3.0. Oh well, time flies when you’re having fun working in the field of CRM, so let’s move on…

The new release cycle is of course a direct result of the Cloud Power in action. No longer can you spend years in designing and developing features for your new product behind closed doors, even if you are Microsoft. Cloud applications have taught us consumers into living in a world of perpetual beta products that constantly get updated with new functionality, without any effort required from us to physically upgrade the apps. If Google can do it for Gmail, then why would the enterprise users settle for working with a standarized XP/2003 toolset for almost a decade? In the scheme of CRM, if you’re competing against Salesforce.com that has a monthly release cycle (or so I’ve heard), delivering a huge box of new features once every three years (which is what 2011 does offer over 4.0) means you’d have to actually keep three years ahead in terms of development, just to avoid slipping behind your competitor again. Doesn’t quite sound like a winning strategy.

During the CTP and Beta phases of the Dynamics CRM 2011 release process there were many times when I found either myself or someone else on the forums & blogosphere expressing their thoughts along these lines: “these new features are really awesome, but I just wish the small details of X and Y could be included before RTM, so I can really truly make the most of the product”. In the world of the old release cycle, hearing MSFT representatives reply back with the words “thanks, we’ll try to include it in v.Next” didn’t give much comfort. If the next version was three years away, it’s effectively the same as “forget about it”, if you contrast it with how fast the world of applications keeps turning these days. Facebook grew from 10 million to 310 million active users during a timeframe like that.

Smaller packages of new features twice a year should definitely help Microsoft fill the gaps in product functionality that inevitably appear whenever a big release deadline approaches and planned features have to be dropped to meet the real life requirement of shipping a release. At the moment, Dynamics CRM 2011 is lacking some functionality on three distinct areas that the Statement of Direction says will be addressed in upcoming versions to be released within one year:
- Cross-browser support. Transforming Dynamics CRM from an Internet Explorer only application to a true cross browser app through a new HTML5 UI, thus finally making the platform an option for Mac users as well.
- Mobile devices support. The Mobile Express client in 2011 is identical to what we had in 4.0, but with more and more iPads and Android/iOS/WP7 smartphones found in the workplace, the out-of-the-box mobile experience should be much better, with possible 3rd party apps taking it on an even higher level (offline data access etc.).
- Social CRM. There are two dimensions in which a CRM application needs to be “social enabled” these days: 1) internal collaboration on customer information and activity feeds á la Yammer and Chatter, and 2) capturing and enabling a dialog with the customers in social media channels like Twitter, Facebook, LinkedIn.
Dynamics Marketplace will also presumably play a role in addressing some of the needs that don’t quite fit into the core product delivered by Microsoft. The accelerators that we saw released for CRM 4.0 were nice proofs of concept, but they weren’t proper add-on products that could have been deployed by the end user organizations without customization and development services provided by MS partners. The solution management framework included in CRM 2011 will make the distribution of apps much easier and I would expect to see development also on the Marketplace functionality as a channel for app delivery (eventually commerce). When the base platform of Dynamics CRM is built on one single product edition (meaning no separate standard/enterprise or sales/service versions), modularity is enabled throug the solution packages. While the verticals will likely remain a partner driven domain, I’m expecting to see some interesting releases coming from Microsoft Dynamics Labs as well.

(more…)
May 12, 2011
Works the way you do, almost

Matt Witteman, an MS CRM MVP, posted a nice wish list of 14 improvements that he would like to see in the product. Out of all these, I agree with almost all of them and would take them up on my list as well, except for the first one, which is the request to have more frequent releases of new MS CRM product versions. And that really contradicts with the whole point of asking for feature improvements.

When you are working with a product that has a release cycle of 2 years, there are a couple of things that happen. Number 1, you implement workarounds or acquire add-ons to circumvent some of the features that you are most sorely lacking in the current release. Number 2, you commit yourself to the platform that has been given to you and invest in long, tedious and expensive integration projects that promise to deliver value in the long run.

Imagine that this same platform would suddenly turn into a “perpetual beta” kind of product which continuously insists on updating itself with nice little features and quick polishing. You would end up living in a world of constant fear that a change in the next minor version will either render some of your previous efforts obsolete, or more importantly, break an integration that the whole business has learned to rely on.

I’d very much like to have it both ways, but when it comes to choosing one or the other, I’m actually pretty happy with the way things are for Microsoft CRM. Yes, my company is still on CRM 3.0. Yes, we have a huge number of critical integrations. Yes, there are plenty of features in 4.0 that I want to get my hands on. Yes, upgrading to 4.0 will be a long and hard journey. I just don’t think there really is a viable alternative to this development path, yet. Then again, while reading The Big Switch and seeing what is going on with Salesforce.com and other modern players, I also keep on wondering how many years the current method of implementing business applications will last, and what will be the next platform that I get my hands dirty on after 5 years time?

October 9, 2008